This is the kind of old school play-on-words – “genes/jeans” – commercial that was very popular back when I was in the business. (Remember the Brooke Shields ad for Calvin Klein jeans?) Yet obviously today, it is considered grossly insulting (to fat Black women and Muslims, I guess), politically incorrect, racist, and Nazi-like by the far-left loons who are having a major meltdown over it.
Well I say good for American Eagle for putting out an attention-getting ad that a will sell a lot of jeans for them. Twenty-four hours after its launch, American Eagle stock price reportedly has surged by 10%.
https://barenakedislam.com/2025/07/30/as-a-former-advertising-writer-creative-director-in-nyc-for-many-years-the-only-thing-i-find-offensive-about-the-new-sydney-sweeney-jeans-ad-for-american-eagle-are-the-idiots-who-are-outraged-by-it/
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